When we say skycrappers, we mean the big vertically oriented ads that come in standard format – 120 X 800 pixels – and usually find their place on the either sides of the publishers’ web sites. You can use both gif and Flash formats for such ads. Also these days, you can find skycrappers in various other lengths than the usual standard format.

These skycrapper ads are good for informing your customers about yourself if you are a new organization or if you have something new to provide your customers. They can be banners with animation, which makes them all the more interesting, or they can also be single graphic ads. Liberal use of colours and eye catching fonts can make your communication smooth and effective.